Importance of a Good Product Feed: A complete and accurate product feed is essential for the visibility and conversion of your products on beslist.nl. A well-composed feed ensures higher conversions, because customers have quick access to all the necessary information.
What properties should a product feed have?
Your product feed should contain the full range of your webshop including product specifications, current price, delivery time, shipping costs and images, even products that do not currently need to be published on beslist.nl. We have the following options for this:
A- do not place in the feed
B- add display column with 0 for do not show and 1 for show
C- Place ‘not available’ in the delivery time column
Requirements of the Product Feed
- Product descriptions: Detailed descriptions of all products.
- Product specifications: All relevant features of the products. Click here for more information about these specifications.
- Current stock: Up-to-date offer with clear status.
- Price: Including VAT and excluding shipping costs.
- Delivery time: Clear and concrete delivery time.
- Shipping costs: Including VAT.
- Product images:
- Main image: Minimum 800 x 800 pixels.
- Alternative images: Such as side views, also minimum 800 x 800 pixels.
- Sizes/Versions: Available and no longer available variants.
- Url naar product
Upload Formats and Updates
The feed can be provided as .XML or CSV and should be updated regularly, preferably every two hours.
Additional Tips
Make sure your feed is continuously accessible and only adjust the location of the feed in consultation with beslist.nl.
What to do when you can’t provide a product feed right away.
If you are unable to provide a product feed, there are a few options.
Generate a product feed on your CMS platform (Shopify or Woocommerce etc.)
To generate a product feed on a CMS platform like Shopify, follow these steps:
- Install a product feed app: Use apps like Data Feed Watch, ShoppingFeeder, or Google Shopping Feed from the Shopify App Store.
- Setup: Set up the app and select which products you want to include in the feed.
- Choose export format: Choose the right format (.XML, .CSV) for the platform you are delivering the feed to, such as beslist.nl.
- Automatic updates: Make sure to update the feed regularly to keep your product information up to date.
Feedpartner
Benefits of a feed partner
A feed partner offers expertise and support in delivering a product feed. This has several advantages:
- Efficiency: They ensure a flawless and optimized product feed, which saves time.
- Knowledge of systems: They know the technical requirements of platforms such as beslist.nl, which prevents errors.
- Up-to-date information: Feed partners ensure regular updates, so that prices, availability and product data are always up to date.
How does it work? A feed partner manages and automates the process of supplying product data. They link your webshop to beslist.nl and ensure continuous monitoring and optimization. Any problems are quickly resolved. This means you don’t have to worry as much about the technical side of the process and can focus on your sales.